Video email is actually a more efficient way of reaching prospective clients, of promoting your products, services or events. The usage of streaming video ads via emails brings a lot of advantages over text/image based emails. A streaming video is an excellent solution with great impact on the viewer. It combines the benefits of “classic” TV ads with the Internet’s most significant characteristic, interactivity.
To put it simply, a youtube video is more attractive to the viewer, who consequently gets to be more responsive as to what you must offer. Video email marketing is currently more affordable than regular HTML emails, TV ads or web advertising, because, on the one hand, it’s now cheaper to generate and distribute, and on the contrary, it makes customer targeting much easier too.
Video Email definition – Whenever we were to define video marketing, it will be as being a rich media promotional tool utilized by progressive organizations to be able to promote products and services, by utilizing short, catchy, informative ads, with the objective of raising awareness for the viewer regarding the promoted products/services and drawing them into purchasing the above-mentioned products/services.
Characteristics of Video Email Marketing – It is common knowledge that today people consume videos in escalating numbers, with internet (PC,iPhone,iPad and Smarphones) outstripping the TV. Information and facts are delivered on-demand and also at an increased rate via video than through images.
The primary advantage that videos in email marketing has over the traditional, text/image format approach is that videos can get to the point faster and consume a shorter time in the viewer. As opposed to needing to read a page of text, seeking to “hit” the message that you’re actually attempting to deliver, it is possible to deliver the same message in a smaller timeframe in a more rich and rewarding manner.
Features of Email Video Marketing – If you choose to use video emails inside your marketing campaigns then you could capture the viewers attention easier and deliver your message to prospects much faster than simple text/images.
A youtube video ad can contain information, offers, invitations, membership reminders or a product launch. Put in a personalized message, a voiceover or music and you may have your viewers attention for the first time. By utilizing videos, the prospective customer can relate more in your company and to what you’re promoting. To minimize cost, you can take quality royalty free nbefmd templates or footage, and by adding images, text plus your logo, the result is a powerful yet cheap branded ad.
Today’s technology offers you the ability to send a video in email, stream your videos on a video website landing page without eating your bandwidth, then track traffic and analyze results. Appraise the impact that video emailing have versus HTML e-mail marketing. Select a emailing service that can let you know how and once your videos were played, the amount of viewers clicked and visited your web site after watching your ad, how many of these visits changed into sales, and so forth.
Why not also stream your video ad on your own websites homepage. It’s like handing out a business card. Video will end up an increasingly important sales and marketing tool, so ensure it is visible. Locate a solution provider that can combine video emails with video streaming for your site.